A L L E N M C M U L L E N
2369 Garfield Ave. Altadena, CA 91001
tel (310) 989-1610
C O P Y W R I T E R / C R E A T I V E D IR E C T O R
E D U C A T I O N
University of California, Los Angeles
Bachelor of Arts English Literature
E X P E R I E N C E
References available upon request
Creative Director/Copywriter — General Market & Multicultural Advertising
TDW+Co, Inc., Los Angeles, CA ~ 04/22—05/24
Manage and direct various multicultural marketing campaigns in all mediums including:
television, print, interactive as well as alternative and social media. Manage a creative
team of 15 including copywriters, translators, designers and art directors. Clients
include: US Bank, U.S. Health and Human Services, AARP, Alignment Health Plan,
and EmblemHealth
​
Executive Creative Director/Creative Director/Copywriter — General Market &
Multicultural Advertising
AAAZA, Inc., Los Angeles, CA ~ 2/12—6/14 ~ 1/17 — 9/19
Manage and direct various multicultural marketing campaigns in all mediums including:
television, print, interactive as well as alternative and social media. Manage a creative
team of 15 including copywriters, translators, designers and art directors. Clients
include: AT&T, DIRECTV, First Entertainment Credit Union, DreamWave,
UnitedHealthcare, Nongshim U.S.A. and MoneyGram.
Creative Director/Copywriter — Direct Marketing/Loyalty Marketing
Direct Partners, Inc. (Omnicom), Marina del Rey, CA ~ 3/05—1/12
Responsible for various direct marketing campaigns in all mediums including:
television, print, interactive as well as alternative and social media. Manages a creative
team of 10 including copywriters, designers and art directors. Clients include: Sony
PlayStation, Trojan (Church & Dwight), Starz, Cox Communication (Arizona), Tiger
Woods Foundation, PeoplePC Online, Chandon Winery, Fleming Prime Steakhouse
and Wine Bar
Digital Associate Creative Director/Copywriter — Integrated Marketing
Saatchi & Saatchi LA, Los Angeles, CA ~ 5/98—3/04
Responsible for all Toyota car interactive media—including toyota.com and online
advertising—and Toyota car collateral and brochures. Managed a team of eight
copywriters and art directors. Other clients included Proctor & Gamble (new products
division) Yonex, The Martin Luther King, Jr. National Memorial and La Costa Resorts.
Digital Copy Director
Eagle River Interactive, Inc., Vail, Colorado ~ 10/95—5/96
Now known as Agency.com, Eagle River Interactive acquired Exits to Elsewhere as an
instrumental partner with their start-up/I.P.O./dot.com initiative. As their Chief Copy
Director, responsibilities included new business development and management of
targeted accounts such as American Express and Toyota Motor Sales. Other
responsibilities also included managing copywriters with various interactive projects.
A W A R D S A N D A C C O L A D E S
• Cannes Best Use of Internet/New Media (Prius Gas Calculator)
• Belding Interactive Web site Finalist (toyota.com)
• Belding Bowl (toyota.com)
• Belding Interactive Web site Finalist (roxyecho.com)
• Graphis Interactive Design (Toyota Interactive)
• Telly Silver (Golden Chopsticks, Nongshim U.S.A.)
• 3AF Creative Excellence Award (In the Know, DIRECTV)